MICE Group

About MICE Group

MICE (Meetings, Incentives, Conferences & Exhibitions) travel is a fast-growing industry segment that caters specifically to the needs of business and corporate clients. Companies organize meetings, incentive tours, corporate conferences, seminars, product launches, and exhibitions at both domestic and international levels for their employees, partners, and clients.

The main purpose of MICE groups includes:

• Meetings: Corporate meetings, training programs, board meetings, and annual reviews.
• Incentives: Specially designed incentive tours for employee motivation and reward programs.
• Conferences: National and international professional or academic conferences, seminars, and workshops.
• Exhibitions/Events: Trade fairs, expos, and large-scale exhibitions for business networking and brand promotion.

MICE travel helps companies achieve team building, brand visibility, employee motivation, and international networking. That is why, in today’s time, every large corporate organization considers MICE events an integral part of its business growth strategy.